{"id":2129,"date":"2022-04-04T09:55:09","date_gmt":"2022-04-04T07:55:09","guid":{"rendered":"https:\/\/varvaglione.com\/varvaglione-1921-al-vinitaly-tante-novita\/"},"modified":"2025-06-20T09:51:18","modified_gmt":"2025-06-20T07:51:18","slug":"varvaglione-1921-al-vinitaly-tante-novita","status":"publish","type":"post","link":"https:\/\/varvaglione.com\/en\/varvaglione-1921-al-vinitaly-tante-novita\/","title":{"rendered":"VARVAGLIONE 1921: MANY NEW FEATURES AT VINITALY!"},"content":{"rendered":"<h2><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-1977 size-full\" src=\"https:\/\/varvaglione.com\/wp-content\/uploads\/2017\/04\/varv-2.jpg\" alt=\"\" width=\"855\" height=\"407\" srcset=\"https:\/\/varvaglione.com\/wp-content\/uploads\/2017\/04\/varv-2.jpg 855w, https:\/\/varvaglione.com\/wp-content\/uploads\/2017\/04\/varv-2-300x143.jpg 300w, https:\/\/varvaglione.com\/wp-content\/uploads\/2017\/04\/varv-2-768x366.jpg 768w\" sizes=\"(max-width: 855px) 100vw, 855px\" \/><\/h2>\n<h2 class=\"x_MsoNormal\" style=\"text-align: justify;\">Varvaglione invites you to Vinitaly in Verona from April 10th to 13th \u2013 Stand: Hall 11, Island C3\/C4<b><\/b><\/h2>\n<h3 class=\"x_MsoNormal\" style=\"text-align: justify;\">Varvaglione is preparing for the 54th edition of Vinitaly in Verona with many new developments:<b><\/b><\/h3>\n<ul style=\"text-align: justify;\">\n<li>A new stand;<\/li>\n<li class=\"x_MsoListParagraphCxSpMiddle\">Il lancio ufficiale di <i>Masseria Pizzariello<\/i>, il vino dedicato al centenario;<\/li>\n<li class=\"x_MsoListParagraphCxSpMiddle translation-block\">Ten years of the <i>12eMezzo<\/i> Collection celebrated with a video game;<\/li>\n<li class=\"x_MsoListParagraphCxSpMiddle\">Restyling of the Family Collection labels;<i><\/i><\/li>\n<li class=\"x_MsoListParagraphCxSpLast translation-block\">The <i>Susumaniello by Varvaglione 1921<\/i> is arriving for the first time.<\/li>\n<\/ul>\n<p class=\"x_MsoNormal\" style=\"text-align: justify;\">Varvaglione is preparing for the 54th edition of Vinitaly with many novelties for enthusiasts.<\/p>\n<p class=\"x_MsoNormal translation-block\" style=\"text-align: justify;\">From April 10th to 13th, the most anticipated event for Italian winemaking returns to Verona, and <i>Varvaglione 1921<\/i> will be present with a completely renovated stand.<\/p>\n<p class=\"x_MsoNormal translation-block\" style=\"text-align: justify;\">\u00abWe liked the idea of wanting to reconnect with friends and importers, restaurateurs and clients, offering them a space with a completely new look as a symbol of rebirth and recovery,\" comments <b>Cosimo Varvaglione<\/b>. \"The two years of the pandemic kept us apart, but at the winery, we continued to put ideas into motion to arrive at the most important wine <i>trade<\/i> fair with many new developments\u00bb.<\/p>\n<p class=\"x_MsoNormal translation-block\" style=\"text-align: justify;\"><b>For the tenth anniversary of the popular 12eMezzo Collection<\/b>, Varvaglione is presenting a celebratory bottle with a unique design, featuring a <b>3D print on glass<\/b> that evokes the skyline of Masseria Pizzariello, the family's estate.<\/p>\n<p class=\"x_MsoNormal translation-block\" style=\"text-align: justify;\"><i>12eMezzo,<\/i> already known as the Apulian winery's sustainable wine line, takes a further step towards eco-compatibility with the Masseria edition. To celebrate this important <i>12eMezzo<\/i> birthday, a full immersion <b>video game<\/b> has been developed with a special guide: <b>Ercolino<\/b>, the Varvaglione family dog, who will accompany players through the vineyards, avoiding anything that endangers the vine and grapes, through the bottling phases, and all the way to tasting.<\/p>\n<p class=\"x_MsoNormal translation-block\" style=\"text-align: justify;\">To start playing, simply search on the link <a href=\"http:\/\/varvaglionegame.jopic.xyz\" target=\"_self\">varvaglionegame.jopic.xyz<\/a> which is present in the Instagram page's Bio. The game involves several phases that will eventually lead the wine lover to the stand at Vinitaly, where in the usual and anticipated social corner it will be possible to continue playing and win gadgets to collect directly in Verona.<\/p>\n<p class=\"x_MsoNormal translation-block\" style=\"text-align: justify;\">The celebratory centennial bottle, <b><i>Masseria Pizzariello<\/i><\/b>, will also be presented in Verona. \"It's a blend of Primitivo, Negroamaro, and a small percentage of Aglianico, a wine that represents our home,\" comments Marzia Varvaglione, \"which we are opening up to the public through <b><i>Augmented Reality <\/i><\/b>technology.\"<\/p>\n<p class=\"x_MsoNormal translation-block\" style=\"text-align: justify;\">Revamped labels and a new wine project that completes and expands the range of offerings: at Vinitaly, it will be possible to preview the <b><i>Susumaniello<\/i><\/b> by Cosimo Varvaglione.<\/p>\n<p class=\"x_MsoNormal\" style=\"text-align: justify;\"><span class=\"x_Nessuno\">There are truly many novelties that Cosimo and Maria Teresa Varvaglione and their children are bringing to the 54th edition of Vinitaly with renewed enthusiasm.<\/span><\/p>","protected":false},"excerpt":{"rendered":"<p class=\"translation-block\">Varvaglione invites you to Vinitaly in Verona from April 10th to 13th \u2013 Stand: Hall 11 Island C3\/C4<br>\nVarvaglione is getting ready for the 54th edition of Vinitaly in Verona with lots of news:<br>\nA new stand;<br>\nThe official launch of Masseria Pizzariello, the wine dedicated to the centenary;<br>\nTen years of the 12eMezzo Collection celebrated with a video game;<br>\nLabel restyling of the Family Collection;<br>\nFor the first time ever, the arrival of Susumaniello signed by Varvaglione 1921.<\/p>","protected":false},"author":3,"featured_media":1977,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9,5],"tags":[],"class_list":["post-2129","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-eventi"],"_links":{"self":[{"href":"https:\/\/varvaglione.com\/en\/wp-json\/wp\/v2\/posts\/2129","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/varvaglione.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/varvaglione.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/varvaglione.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/varvaglione.com\/en\/wp-json\/wp\/v2\/comments?post=2129"}],"version-history":[{"count":4,"href":"https:\/\/varvaglione.com\/en\/wp-json\/wp\/v2\/posts\/2129\/revisions"}],"predecessor-version":[{"id":21782,"href":"https:\/\/varvaglione.com\/en\/wp-json\/wp\/v2\/posts\/2129\/revisions\/21782"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/varvaglione.com\/en\/wp-json\/wp\/v2\/media\/1977"}],"wp:attachment":[{"href":"https:\/\/varvaglione.com\/en\/wp-json\/wp\/v2\/media?parent=2129"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/varvaglione.com\/en\/wp-json\/wp\/v2\/categories?post=2129"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/varvaglione.com\/en\/wp-json\/wp\/v2\/tags?post=2129"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}